Rayvanny background on music industry

 

Rayvanny: The Musical Genius from Tanzania

Rayvanny, whose real name is Raymond Shaban Mwakyusa, is a Tanzanian singer, songwriter, and performer best known for his unique sound in Bongo Flava and Afrobeat music. He was born on August 22, 1993, in Mbeya, Tanzania.

1. Rise to Fame

Rayvanny's journey to stardom began in 2015 when he was signed under WCB Wasafi, the record label owned by Diamond Platnumz. His breakthrough came in 2016 with the hit single "Kwetu," which became a massive success across East Africa.

Since then, he has consistently released chart-topping songs, proving himself as one of the most talented artists in Africa.

2. Music Career and Achievements

Rayvanny is known for blending Bongo Flava, Afropop, and Amapiano, making his music appealing beyond Tanzania. His major achievements include:

International Recognition

  • BET Awards: Won the Viewer’s Choice Best New International Act award in 2017, making him the first Tanzanian artist to win a BET award.
  • MTV Africa Music Awards (MAMAs): Nominated for multiple categories.
  • Grammy Consideration: He became the first Tanzanian artist to be considered for a Grammy Award nomination after working on a song that was recognized by the Recording Academy.

Hit Songs

Rayvanny has numerous hit songs, including:

  • Kwetu (2016) – His breakthrough single.
  • Tetema ft. Diamond Platnumz (2019) – A global club banger with over 100 million views on YouTube.
  • Mama La Mama (2020) – A major hit showcasing his lyrical strength.
  • Number One ft. Zuchu (2021) – A romantic ballad that trended across Africa.
  • Pepeta ft. Nora Fatehi (2019) – A fusion of Bongo Flava and Bollywood vibes.
  • Mzuri ft. Jux & Mbosso (2023) – One of his latest hits.

3. Exit from WCB Wasafi & Establishment of Next Level Music (NLM)

In 2021, Rayvanny announced his departure from WCB Wasafi to establish his own record label, Next Level Music (NLM). His exit was seen as a bold step toward independence, similar to how Harmonize left WCB to form Konde Gang.

Under NLM, Rayvanny continues to dominate the music scene, signing new artists and proving his influence in the industry.

4. Musical Style & Influence

Rayvanny’s music is a mix of:

  • Bongo Flava (Tanzanian urban music)
  • Afrobeat (African pop sounds)
  • Amapiano (A South African house music style)
  • RnB & Love Ballads (Deep emotional songs)

His versatility makes him one of the most respected and consistent artists in Africa.

5. Rayvanny’s Legacy and Impact

Rayvanny has inspired many upcoming artists in Tanzania and across Africa. His success story—from a small town in Mbeya to becoming a global sensation—proves that talent, hard work, and determination can break barriers.

With his strong fan base, international collaborations, and entrepreneurial mindset, Rayvanny is set to remain a key figure in African music for years to come.

Would you like a list of his latest songs or updates on his upcoming projects?

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